The distinctive metal texture of brass coupled with its sturdy nature makes brushed brass window handles stand out in the overseas market. They have now become the preferred choice among many consumers when it comes to home decorations and renovations. This article will examine the overall acceptance of the new brushed brass window handle design in the market considering three aspects: consumer preference, sales channels, and price sensitivity.

Brushed brass window handles have garnered attention overseas and according to a research survey, it was found that 60% of respondents favored the texture of the handles. This data significantly reiterates the fact that consumers have a positive attitude towards the extraordinary visuals and touch that the handles provide. The rise in consumers willingness to pay for decorative items along with the exceptional design and texture of the handle proves their value on the market.

Brushed brass window handles are also exhibit considerable sales potential in the market channels. As a key component of modern commerce, online e-commerce platforms immensely support the marketing and sale of brushed brass window handles. It is reported that 45 percent of the total market sales volume of brushed brass window handles are through online e-commerce platforms. Such numbers are indicative of not just great demand for brushed brass window handles in online markets, but also demonstrate greater consumer acceptance toward the ease and variety offered by online shopping. 

While the price of brushed brass window handles is more expensive than that of standard window handles, many consumers appreciate their beauty and craftsmanship, so they are not very price sensitive. Brushed brass window handles have succeeded in attracting home improvement shoppers because those shoppers tend to look for high-quality, unique products and the brushes, brass window handles offer exceptional design and beauty. The market also supports the demand for top-quality home decorations so there is a marked increase in the necessity for bronze double bracket rods, representing EBC’s brushed window handles.

In international markets, brushed brass window handles are preferred because of their unique texture and design. In addition to consumer preferences, their sales channels and prices, there is strong competitive market potential for brushed brass window handles. With the growing intricacies in the quality of home decor, it is more than likely that brushed brass window handles will rise to become a market leader in the home industry.